The Internet was seen as the best thing since sliced bread up until recently when it got a bit better with the introduction of Wireless Technology. Wireless Technology changed the way businesses accessed the web in a number of ways. However how people access the internet is just one of the changes Mobile Commerce has experienced lately. With the introduction of Wireless it presents many new opportunities for business in all industries. Consider the Hospitality Industry,
Mobile Commerce allows Hotels for example to offer an extra service to its guests in the form of access to the internet not only in their room but also in the comfortable Bar or Restaurant. In the past in order to offer such a service the hotel would have to install miles of cables throughout the building which can prove to be costly.
Also with Wireless it means faster access to the internet which can be beneficial to areas such as reception at check out. Guests are not required to wait as long. Also with bar tills, Wireless means faster service and perhaps a Touch Screen Device for easier use.
Wi-Fi Technology now means that computing is happening all around us all the time. With more and more Wi-Fi enabled devices entering the market we are becoming dangerously dependant on technology. Consider a hotel with a large amount of Wi-Fi devices for guest use.
- Touch Screen Self Check in/Check out
- Hand Held PDA to order room service
- Wireless Payment System-Micros
- Wireless in room Entertainment
Being so dependant on technology, if there was a power cut it would be a serious crisis as all systems would fail. M-Commerce is welcomed in the Hospitality Industry but it must not forget the traditional ways of service. Face to Face with the guest and the personal touch are key. M- Commerce may make these dissappear.
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